How I tricked TechCrunch into writing about my startup 

People often ask me how I started BetaList. Many companies have unusual origin stories and this one is no exception. I have told parts of the story before, but never sat down to write and share the whole story and reveal how BetaList was really nothing more than a hack tricking TechCrunch into covering my other startup at the time. A hack that later turned into my current startup called BetaList…

Source: How I tricked TechCrunch into writing about my startup — Beta List | Medium

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