Who knew?Oh yeah, those of us who used to work in media.
This pair of articles, from incensed, and righteously indignant folks about this seeming new phenomenon which can’t be anything other than a fresh awakening to the economics of the situation they fostered, created, and now are suddenly upset by.
Let’s deconstruct for a few minutes, shall we the systemic problem, not the “new” one that they seem to make this. It is no different from any systemic problems, and the same people get rich off the unpaid labor of the many are doing so in this situation. Read More
Woke this morning to find the “new” way YouTubers (YT’ers) are succeeding. This video is funny, and of course whoever puts together Beyoncé’s stadium tour saw fit to include it in the segues between performances. Watching this young woman lose her sh*t on the internet is also funny as hell. Read More
Blurbs are for the TL;DR crowd, but also help you for the long-tail that is your life. Before you write it, you sorta have to know what the whole thing is about, right? Well maybe. You have to know what the reader might want to know, and then tease them into sticking around.
But wait a minute — does this prove that Tuesday or Thursday is the best day to post? Because what this actually shows us is that Tuesday is the most popular day to post (and by a narrow margin at that.) But is it the best? I’m glad you asked…
Answer: It seemingly depends on the company, but there do appear to be a number who publish their most successful posts on Tuesday. Now, whether or not that is because they too believe that Tuesday is the best day to publish and thus save their best posts for then I can’t say. But it won’t matter either way if it isn’t statistically significant.
Yesterday Facebook rolled out on the heels of its press barrage about Instant Articles, and all they portend for the blogging world another announcement too. Let’s not beat around the bush the Insta-Articles will probably benefit more the “content creators” types than the typical blog. Yet, they are working directly with WordPress on an open-source plugin which seems to put the weight of both behind something that means you should expect to be more stable & reliable.
Last night HBO premiered a teaser two months from its premier of Game of Thrones. It is entitled ‘Hall of Faces’ Teaser. So naturally wanting to remember what the name of the actual temple is we did a search.(Actual answer: House of Black & White) When the ‘Google Information box’ above showed up to the right of our search results we were shocked. Do you see what might be out of place there?
The disconnect between internet fame and financial security is hard to comprehend for both creators and fans. But it’s the crux of many mid-level web personalities’ lives. Take moderately successful YouTubers, for example. Connor Manning, an LGBT vlogger with 70,000 subscribers, was recognized six times selling memberships at the Baltimore Aquarium. Rosianna Halse Rojas, who has her own books and lifestyle channel and is also YouTube king John Green’s producing partner, has had people freak out at her TopMan register. Rachel Whitehurst, whose beauty and sexuality vlog has 160,000 subscribers, was forced to quit her job at Starbucks because fans memorized her schedule.
In other words: Many famous social media stars are too visible to have “real” jobs, but too broke not to. Read More
So if you wanted to cast a vote against the attention economy, how would you do it?
There is no paid version of Facebook. Most websites don’t give you the option to pay them directly. Meaningful governmental regulation is unlikely. And the “attention economy” can’t fix itself: players in the ecosystem don’t even measure the things they’d need to measure in order to monetize our intentions rather than our attention. Ultimately, the ethical challenge of the attention economy is not one of individual actors but rather the system as a whole (a perspective Luciano Floridi has termed“infraethics”).
In reality, ad blockers are one of the few tools that we as users have if we want to push back against the perverse design logic that has cannibalized the soul of the Web.